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Worldwise Announces Merger with Quaker Pet Group


Worldwise®, a leading manufacturer of branded pet products, announced today that it is merging with Quaker Pet Group (QPG), a leading innovator of dog toys and pet carriers. The merger will bring together two leading pet accessory companies and combine their expertise, innovation and creative energy. The two companies will operate on the Worldwise platform and will continue to build on the successful brands each has built in the marketplace.

The merger enables Worldwise, a leader in pet bedding, cat scratchers, cat toys and other cat accessories, to become an established and trusted resource in the high-growth dog toy and carrier markets.  Worldwise’s brand line up of Petlinks®, SmartyKat®, TrustyPup® and kathy ireland® Loved Ones will be expanded with QPG’s successful SHERPA®, goDog and Hear Doggy!, product lines.  Both companies’ brands are highly regarded and in the top position of their respective categories.  Together, the combined company will reach across multiple product segments and distribution channels and will continue to grow aggressively both domestically and internationally.

“We are extremely excited to add QPG’s proven brands and products to the Worldwise family,” said Kevin Fick, CEO of Worldwise. “Worldwise and QPG both stand for innovative, solution-based, quality products that enhance the lives of pets and pet parents. The core competencies of Worldwise and QPG complement each other perfectly, making this a win-win for both companies, as well as retailers and consumers. The new combined company will be able to better service the needs of retailers and bring more innovation to pets and pet parents around the world. In addition, this merger enhances our ability to further acquire brands in the highly fragmented pet accessory market, and to continue to roll out internally developed new product lines.”

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