Petmate has recently introduced an exclusive cat product line developed with renowned cat expert and animal advocate Jackson Galaxy, star of the Animal Planet’s “My Cat from Hell.” The Jackson Galaxy Collection by Petmate features a variety of wands, toys, scratchers, tunnels and tents to cater to the ideal cat environment, known to Galaxy fans as “Catification.” Each product speaks to natural cat behaviors – Hunt, Catch, Kill, Eat, Groom and Sleep.
“The Jackson Galaxy Collection by Petmate is changing the cat play category by incorporating real-world understanding of cats and their natural instincts,” said Petmate CEO Alice Tillett. ”The line provides the tools and building blocks for pet families to create the ideal cat play experience for a wide variety of feline personalities, and it caters to the prey-and-play cat lifestyle.”
The line features 25 new products including:
· The irregular shapes of Jackson Galaxy Collection Cat Dice™ create an unpredictable bounce to keep cats engaged and ignite raw cat play. The toy can be filled with treats to create a puzzle that offers extra motivation and reward.
· With a vibrating mechanism in its body activated by pulling the tail, the Jackson Galaxy Motor Mouse™ offers random movements to maintain a cat’s interest and includes a made-in-the-USA catnip pod in its center for added excitement.
· Cats can fish kibble or treats out of the Jackson Galaxy Collection Go Fish™ puzzle toy, featuring silicone fish tails that stimulate cats’ natural hunting instincts. Dishwasher safe, the tails remove for cleaning and easily rotate to continuously change the puzzle.
· The Jackson Galaxy Wands, available in an Air Prey or Ground Prey option, features a telescoping wand and an interchangeable toy that allows cat families to direct interactive play. Air Prey is for cats that like to climb tall furniture and chase flying objects, while Ground Prey is for cats that prefer lurking under furniture and chasing anything that goes by.
· Designed to encourage a cat’s need to stalk and attach to its prey, the Jackson Galaxy Twisted Kicker™ includes made-in-the-USA catnip pods at each end. Available in denim with a sisal center band or in plush velvet.
· Created to offer security during play, the Jackson Galaxy Base Camp™ Hub encourages cat play in and around a carrier and features tunnel attachments on three sides.
Available to consumers beginning Fall 2014. Visit a pet specialty retailer near you to experience this revolutionary new cat play line!